On 11 February, Bella Aurora reaffirmed its commitment to the visibility and promotion of female talent in science in celebration of the International Day of Women and Girls in Science.
With a laboratory team made up of 90% women scientists, this date holds special significance for the brand. For the seventh consecutive year, it has developed concrete initiatives to inspire and support future generations of women scientists.
Open day with the Instituto Químico de Sarrià (IQS)
Bella Aurora’s laboratories opened their doors to a group of biotechnology and biomedical sciences students, who were able to learn first-hand about the work of its scientists and discover the full cosmetic product development process. For many of them, it was the first time they had considered cosmetics as a genuine professional pathway for their scientific training.
You can watch the full video of the visit here.
Collaboration with leading figures in the sector
The brand was supported by renowned professionals from the scientific and dermatological fields, such as Dr Natalia Jiménez, Dr Lorea Bagazgoitia and pharmacist Inma Riu, among other science communicators, who highlighted the importance of companies that promote female representation in research projects.
Visibility in specialised media
The initiative was featured in media outlets such as Next in Beauty, Industria Cosmética, Mujeres de Ciencia and Dciencia. In addition, Anna Farré, Deputy Chief R&D Officer at Bella Aurora, took part in an in-depth interview about the cosmetic research and development process in the company’s laboratories.
Competition for future women scientists
To mark the occasion, the brand launched a competition aimed at science students wishing to experience a full day in its laboratories, gaining insight into the work of the R&D team and the development of cosmetic products from research through to formulation.
Through this campaign, Bella Aurora reaffirms its commitment to science, to talent, and to inspiring new generations of women scientists who will lead tomorrow’s innovation.